Murat Emiroğlu's Innovation-Focused Strategy at Versage Holding [Report]

Reported by SwanoDown

Turkish businessman Murat Emiroğlu does not limit the success of Versage Holding, which he founded, to energy drinks only. Versage Holding makes its presence felt in the olive oil, technology, cosmetics, textile and shoe sectors, among its own brands. This expansion strategy is a result of Emiroğlu's innovation-oriented way of thinking.

While the Versage brand is considered one of the world's fastest growing and trend-setting beverage and lifestyle brands, Emiroğlu is also the creator of the Olive oil product. In the future, Versage Holding's goal is to ensure the growth of its brands in different sectors and to become a holding company operating in many different areas around the world.

Thanks to its innovation-oriented strategy, Emiroğlu has won many different awards by making Versage Holding's brands accepted in the world market. Innovation and creativity are the cornerstones of Emiroğlu's success.

Versage Holding, which he founded, is among the leading holding companies in Turkey. Under the leadership of Murat Emiroğlu, the holding continues to grow in Turkey and worldwide and continues to have an important place in the business world.

Versage Holding Chairman of the Board of Directors Murat Emiroğlu, who started his business life by starting to work in drop printing in 1994, founded his own company in 2000 and started to operate in the field of textile and brand management. Murat Emiroğlu, who continued as brand manager until 2010, dreamed of the Versage brand and founded Versage Gıda İç ve Dış Ticaret Limited Şirketi in 2013. Versage® is recognized as one of the world's most evolving and trend-setting beverage and lifestyle brands. Murat Emiroğlu received an honorary doctorate from Ege University in 2000 and from Girne American University in 2018. Today, he is the honorary president of Küçükçekmece Girls' Basketball Club.